ALL-STAR WEEKEND 2025 | FOOT LOCKER SAN FRANCISCO

At All-Star Weekend in San Francisco, we brought the Jordan Brand to life with a series of immersive, tech-forward experiences.

ALL-STAR WEEKEND 2025 | SHOE PALACE SAN FRANCISCO

Momentum carried through with a Community Day in partnership with the Jordan Wings program, leading into the official HI85 launch and Always-On in-store programming.

WNBA ALL-STAR 2023 | CHICAGO​

Set against stunning city views, the night brought together the power players of the WNBA and beyond.

JORDAN BRAND | KICKS ACADEMY​

Designed to blend education with style, Kicks Academy gave audiences an inside look at the cultural significance and heritage behind the Remix product line.

SUPER BOWL 2024 | LAS VEGAS​

For Super Bowl 2024, Jordan Brand redefined traditional football storytelling by spotlighting Aja Johnson, a trailblazing female football player from Chicago.

AIR MAX DN8 LAUNCH AT CITY SPECIALTY

The result was a visually rich, culturally rooted series of narratives that served heat in every frame—cohesive by design, yet unmistakably original.

AIR MAX DAY X DTLR | CHICAGO​

Held at the iconic Museum of Contemporary Art (MCA), the celebration doubled as a release party for Corey’s feature in the Nike campaign, highlighted by a special screening of his commercial.

NIKE AIR MAX DN8 | ATLANTA​

To celebrate Air Max Day and the launch of the Air Max Dn8, we partnered with Nike and Hibbett to curate an exclusive VIP experience in Atlanta for a select group of influencers.