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The Work

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A collection of experiences, campaigns, content, and custom product moments built to move fast, land with intention, and create momentum across every touchpoint.

“Fu*ked around and got a triple-double.”

Ice Cube

next-level marketing for triple-threat brands
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Foot Locker Family Style Fest NYC

Playground Basketball at Pier 36

From the three-point shootout and trampoline dunks to the custom mural, AI caricatures, and branded product moments, the activation gave festivalgoers multiple ways to play, create, and experience Hoops Lives Here.

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Let's
build
your
next campaign

Agency 3-2 has been an integral Hibbett partner on both our Nike and Jordan initiatives for years.

Their dedication to authentic storytelling and meaningfully bringing our campaigns to life, has a value way beyond what is in the budget line item. From collaborative ideation, talent sourcing, event logistics and management to beautifully curated final deliverables, they are a valued partner and a true member of our team!

Kelly Bowman

Community Marketing at Hibbett

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